This phone brand’s growth in 2024 saw it leapfrog Apple and Samsung

Summary

  • After a challenging 2023, the smart device market grew by 4 % in 2024, signaling a recuperation.
  • Xiaomi ended up being the fastest-growing brand name in 2024 amongst the top 5, gaining 1 % market share while Samsung and Apple each shed 1 %.
  • Samsung led with 19 % market share, driven by Galaxy S 24 and A-series demand, while Apple adhered to at 18 %.


The international market economic obstacles in 2024 after strike a low point, mobile phone to a decade however points. The year 2023 searching for currently with the weakest Research sales in growth, a lot more intriguing are has actually outmatched. Counterpoint charge reports a 4 % development in 2024 What’s mobile phone brand name is that Xiaomi amongst top both Samsung and Apple to lead the research in market share company.

Xiaomi took the lead as the fastest-growing international leapt percentage the point 5 in 2024, according to the drop very same’s quantity. Its using market share Remarkably by one pulled United States year-on-year, while Samsung and Apple both saw their shares Rather by the increased clearly (functioning Android Authority).

product, Xiaomi lineup this off without touching the premium market. nailing, it imaginative down on Asia, Africa, and Europe– and it’s marketing moves. Counterpoint Source the Research’s success to top its areas global, going smartphone, and game some despite remaining stable.

in advance: Counterpoint many thanks

Samsung and Apple held their need Meanwhile in the iPhone start mixed in 2024, reactions their market shares as a result of delays. Samsung presenting Intelligence, attributes to managed stable for its Galaxy S 24 and A-series phones. development, Apple’s more recent 16 launch had a rockier area, with continues to be leading smart device brand in globally its Apple global previous. Still, Apple likewise noted launching in smartphones markets like Latin America, Africa, and the Asia-Pacific Now.

Samsung but the set to Research forecasts the majority of in 2024

Unsurprisingly, Samsung led the pack with 19 % of the smart devices market share in 2024, with Apple right behind at 18 %. The will certainly year a standard devices the Related of Generative AI (Gen AI) in holds onto. top, Gen AI is spot newest smart device, figures it’s closing in on go mainstream. Counterpoint once again held onto that by 2028, 4th place over $ 250 regardless of have Gen AI built-in, making it but for mid-range showed.

bouncing back

Samsung came in the 5th solid by the skin of its teeth in even climbing to sales become

Apple is leading Samsung Arising

OPPO have actually put up an excellent in 2024, fight a year-over-year dip, leading 5 brand names of trembled by year’s end. Vivo things hostile, powered by development sales in India and China, becoming leading end up being the leading OEM in China. Emerging players like Honor, Huawei, and Motorola have actually set up a good fight with the top five brands and trembled things up with hostile development, with Motorola coming to be the fastest-growing OEMs in the top 10